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What story does your timesheet tell?

by Log Book on 27 Jan 2012 permalink
How do you account as to where your time goes into? What about the people who work for you? How do your clients feel about the labour rate charged to them or the number of hours billed?

Knowing who does what and where, is the key to run any parts and labour business successfully. Here comes the internet and the incredible connectivity it brings.

There is no longer any excuse for not knowing where your people have been, what they did and how long it took them to complete the task.

Some businesses feel they are compelled to charge the standard rates in their industry no matter who performed the task. Customers also have set expectations as to how long it should take to do a given job. So why bother to account for everything you may ask?

The answer is that unless you have some track record of where the company hours have disappeared, you will never find out what is profitable and what is not. Furthermore in a competitive world the last thing you want is to be drawn into a price war where people undercut one another to gain market share. This game of Russian roulette will eliminate all participants until the biggest loser is found.

You need to differentiate what your business does how it does it and create value for the customer. Once the benefits are clearly spelled out, a fair price is your reward.

Have you ever considered that your invoice might turn out to be your best piece of marketing for repeat business?

What about if customers could log online and check the progress of a job in terms of billable hours? Is it better to work onsite to pacify a nosey customer or in your office where you can allocate junior staff and coach them at the same time?

So we have 3 stake holders here: the company manager, the staff and the customers who are no longer kept in the dark... All these people can all use the same online system with different access levels to see only what they ought to see or enter the time spent as soon as a task is done - even away from the office just using a smartphone!

Wow! Logbook is such an online system built from scratch for a given organisation and now made available to a wider audience. Why re-invent the wheel? Why wait until everything is perfect? That will never happen... check out the logbook screencast for yourself.
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